Moving to a platform your team can actually operate.
A Sitecore migration for pharmaceutical companies moving off the platform: typically because ongoing licence and specialist maintenance costs have grown disproportionate to what the site actually needs.
Sitecore’s complexity and licensing model make sense for some organisations and disproportionate for others, particularly a single-market or modest multi-market pharmaceutical presence that does not need the platform’s full personalisation and multi-channel capability.
A review of what the current implementation actually uses versus what the licence pays for, a target platform matched to that real requirement, the migration itself with full URL mapping, and confirmation once live that content and visibility survived the move.
We do not administer Sitecore or build on top of it. What we take on is the move away from it, including rebuilding the editing experience around how your content team actually works day to day, not a stripped-down copy of the Experience Editor.
The Sitecore Experience Editor and a well-built WordPress editing screen solve the same problem differently — this migration includes reshaping the day-to-day editing workflow around the new platform rather than forcing old habits onto it.
See WordPress vs Sitecore for pharma for the fuller platform comparison.
The scope our Sitecore migration work has operated within.
The trigger differs by company. A Sitecore migration starts from what actually forced the decision.
What comes up when moving off Sitecore.
Every URL the current Sitecore site ranks for, including those generated by its item-tree routing and template rules, gets mapped to a destination on the new site before launch. Redirects go live at cutover so rankings are preserved through the switch. Content used only to drive Sitecore’s personalisation rules is reviewed separately, since it may need restructuring rather than a direct URL mapping.
That is worth discussing early — if genuine personalisation is core to your requirement, Sitecore or an equivalent enterprise platform may still be the right fit, and we would tell you that rather than migrating you away from functionality you need.
Usually a properly structured pharmaceutical WordPress build, evaluated against your specific content model and editorial team size rather than assumed by default. Sitecore is typically chosen for personalisation and multi-brand DAM capability, so if those are not core to your requirement, WordPress covers the same content and workflow needs at substantially lower licence and implementation cost overall.
Timelines depend on content volume and how much custom logic, particularly personalisation rules and item-tree structures, needs to be reviewed and replicated. A straightforward brand site migrates faster than a multi-market instance with heavy rule-based content targeting. We scope the actual timeline against audit findings from your specific Sitecore installation rather than a generic estimate.
Sitecore migration connects closely with these related technology pages.
A platform costing more than it delivers for your actual needs. Tell us your current setup and we will tell you how we would approach the Sitecore migration.